Travis Scott returns to the stage in September. 17 with the first of seven performances at Zouk Nightclub inside Resorts World Las Vegas. Described by representatives as a multi-year partnership, an additional date in Oct. 15 is also for sale.
A statement from Resorts World describes “Road to Utopia” as a “mind-bending, first-of-its-kind nightclub stay experience” that takes advantage of the venue’s technological prowess. The lighting system, known as the Mothership, produces a kaleidoscope of visuals as it moves to the music, floating above the dance floor. Advanced sound from an L-Acoustics powered system drives the sound. The experience changes each night to meet the specifications of the main artist.
“Travis plans to use all of this to his advantage,” he says Ron Nicolli, Chief Marketing Officer of Resorts World Las Vegas. “He is an exceptional artist with such a creative mind that we are excited to see what he will be able to create in the space.”
Scott is known for bringing fiery energy and dynamic visuals to both his nightclub and large venues – those behind the deal believe it’s an ideal match between performer and stage.
Cactus Jack is expected to run through his top hits as well as show previews of upcoming tracks.
Nicolli says that the agreement happened organically with Scott, who first visited the club as a guest and then as a performer in May.
“From there, our teams had built such a great relationship with each other and there was so much synergy between Travis’ creative vision and Zouk – it just made sense to continue the relationship and build a great partnership,” he says.
Scott performed at the 2022 Billboard Music Awards in May at the MGM Grand Garden arena in Las Vegas and also appeared for the unbilled performance at Zouk. It was announced shortly after that he would headline Day N Vegas 2022, but that event was later canceled by promoters, citing logistics and timing unrelated to Scott.
“Travis had a surprising performance in the club and the energy in the room was amazing,” says Nicolli. “The audience was shocked to see Travis suddenly appear on stage. We had a great experience working with him and the team and knew he would fit in perfectly with the Zouk family.”
Since the Astroworld tragedy on Nov. 5, 2021 – just days before he was scheduled to headline Day N Vegas 2021 – Scott has only performed a handful of concerts. His first festival appearance took place at last week’s Rolling Loud in Miami when he joined Future on stage.
In 2019, Scott hosted an Astroworld residency at Marquee Nightclub at The Cosmopolitan, owned by the Tao Group. Earlier that year, he opened the now-closed KAOS nightclub in the Palms with Skrillex.
Scott joins local artists Zedd, Tiesto, G-Eazy, Becky G, Disclosure and Deadmau5 among many others.
“Our goal for Zouk from the beginning was to put together a diverse lineup,” says Nicolli. “Having top talent is key and there’s no doubt that Travis is one of the best, but beyond that we always want to make sure we bring in artists who deliver different styles of music, have different backgrounds and will deliver a good show.”
Nicolli adds that “we are looking for other opportunities to work with Travis and his brand portfolio across the property to create a complete resort partnership.”
As Zouk nears its one-year anniversary, Nicolli credits that the brand — widely known in Asia — has made strides to establish itself stateside thanks to signing artists like Scott.
“For any new place or property, the biggest challenge is figuring out all the kinks and building brand recognition. It’s a lot of work, and it takes both time and patience,” he says. “We opened in the middle of a pandemic, which of course affected visitation across the city in 2021. As restrictions have loosened over time, we’ve seen demand for nightlife experiences and the desire to just let loose and have fun increase. .”