Flo Rida Explains Why He Sued Energy Drink Company Celsius

Flo Rida is suing energy drink company Celsius for allegedly cutting him out of profits.

The “Right Round” rapper and his attorney appeared on CNBC’s Squawk Box on Monday (Jan. 9) and explained that he feels like he popularized the product he was behind in 2014, but hasn’t seen the commission he’s owed for it.

“This started back in 2014. I was asked to be a brand ambassador for Celsius,” Flo explained. “I mean, this was a young company from the state of Florida, and I thrive on health myself. Since I was in the ninth grade, all I did was love fitness, knowing that health is really wealth. So I was in this thing in the long run and basically when it came to being compensated…

“It was a time during the pandemic where I got to sit down and really check out all my business endeavors,” he continued. “And this one in particular, I checked it out and they told me that one of the products I was endorsing wasn’t selling, and I got a chance to look at it, and it more than made up for it.”

Flo Rida continued to run down his track record for having the Midas touch, explaining how he introduced the world to the likes of Lady Gaga, Sia and Ke$ha.

“This product has made over tens and tens of millions of dollars since I joined the company,” he added.

The suit was filed in May 2021 and Flo Rida is currently seeking $30k+ in damages.

This is not Flo’s first experience with the legal system. Back in 2018, the rapper was ordered to continue paying $9,000 a month in child support for his son Zohar – who he had previously referred to as a “devil child”. He also had to come up with another $50,000 for the child’s mother’s legal fees.

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Months before, Flo made headlines when he referred to the disabled 2-year-old boy as a “devil child” and claimed he was “evil”. Zohar suffers from several health problems, including hydrocephalus, a neurological condition that requires the child to undergo surgery.

A month later, a judge rejected Flo’s lawyer’s request to throw out the case.

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