Lash-Lifting Magic: The key is your eye shape

Photo courtesy of LoveSeen

Tilting magic:
The key is your eye shape

False lashes have received a major update, not to mention an upgrade. What started as one-size-fits-all and super bold, has evolved into several options, from completely natural looking to completely glamorous, which can be tailored to your individual face and eye shape.

Why try false lashes? They do not smear (as mascara does), they do not cause redness (as some growth serums can), and they do not take lashes with you when you remove them (which is common with lash lifts or extensions); they also hold for multiple uses.

The key, according to LoveSeen co-founders Jenna Lyons and Troi Ollivierre, are finding the right form. “We adapted our lashes to different eye shapes,” says Ollivierre, a top makeup artist. “We designed each one with different eye shapes, ages, ethnicities and beauty goals in mind to get the most natural look and feel. The bonus is that the right shape is also easier to use.” Whether you have sparse lashes that need fullness, long lashes that need more definition, or something in between, here you can see how to choose which lash is best for you.

Find your best lashes

LoveSeen Cate Lashes

Option 1: Cate
Vibe: You-but-better naturalness
Best for: Hooded eyes, short lashes

“Cate is our shortest, most delicate lash,” says Ollivierre. “It adds fullness and length so it looks great on anyone but especially those with short, thinner lashes or hooded eyes.”


  1. LoveSeen Cate Lashes

    LoveSeen
    Cate lashes
    goop, $ 22

    BUY NOW

LoveSeen Iris Lashes

Option 2: Iris
Vibe: Flirtatious elevator
Best for: Smaller, narrow eyes

“Iris have longer lashes on the outer corners to give a beautiful upward curl that opens the eyes,” says Ollivierre.


  1. LoveSeen Iris Lashes

    LoveSeen
    Iris lashes
    goop, $ 22

    BUY NOW

LoveSeen Troi Lashes

Option 3: Troy
Vibe: Cat’s eye
Best for: Almond-shaped eyes

“Troi is a fuller lash with a mix of black and brown lashes,” says Ollivierre. “It works well on almond-shaped eyes because it lengthens the eye and gives a bit of a cat-eye feel.”


  1. LoveSeen Troi Lashes

    LoveSeen
    Troy Lashes
    goop, $ 22

    BUY NOW

A ROUTINE FOR TAKING YOUR VIPs
FROM DAY TO NIGHT

When you have lush, fluttering lashes, you do not need much else. Keep your skin clean, fresh and dew-free; brush your eyebrows up; and add a touch of blush for a beautiful day glow.

DAY

Step 3: Define your eyebrows

Use a tinted gel to set and lift your eyebrows and fill in sparse areas with a pencil.


  1. Kosas Air Brow Tinted Volumizing Treatment Gel

    Gel for Lift and Hold

    Hair
    Air Brow Tinted Volumizing Treatment Gel
    goop, $ 22

    BUY NOW


  2. Westman Atelier Bonne Brow Pencil

    Pencil for fullness

    Westman Atelier
    well
    Brynblyant

    goop, $ 38

    BUY NOW

Step 4: Warm up your skin

Place blush on the cheek apples and across the bridge of the nose for an instant healthy look – and blend upwards for a diffused, sculpted effect.


  1. Westman Atelier Super Loaded Tinted Highlighter in Peau de Sante

    Velvety cream

    Westman Atelier
    Super Loaded Tinted Highlighter in Peau de Sante
    goop, $ 75

    BUY NOW

Step 5: Apply the lashes

This lash tool makes a huge difference – it keeps the lash in a curved shape so you can go directly towards your eyes from the front as opposed to coming in from the side. The lashes can be reused up to 10 times; Store them in this unpainted brass box.


  1. LoveSeen Lash Applicator Tool

    apply

    LoveSeen
    Tilting tool
    goop, $ 34

    BUY NOW


  2. LoveSeen Lash Case

    Store

    LoveSeen
    Lash Case
    goop, $ 34

    BUY NOW

NIGHT

ADDITION TO THE NIGHT

Can I really make a Smoky
Eye with lashes?

Yes. Ollivierre avoids creamy eye shadow because the oils in it can cause lash glue to loosen; That said, powder or cream-to-powder is perfect. Start with a light shade and smooth it from your top lash line to the fold of your lid. “Then put a medium shade over the lighter shade,” he says. “Place the third, darkest shade close to the lash line and back it out towards the fold.” Add the medium shade at the bottom lash line and smear it in between the lashes, then apply your false lashes afterwards. “Apply lashes after eye makeup – it’s just less hassle,” he says. Which lashes? Go for drama. “A fuller lash like the Troi gives more depth to the smoky eye.”


  1. Westman Atelier Eye Pods eye shadow

    Westman Atelier
    Eye Pods eye shadow
    goop, $ 88

    BUY NOW


  2. Westman Atelier Eyeshadow Brush I

    Westman Atelier
    Eyeshadow Brush I
    goop, $ 58

    BUY NOW

brown or black?

“Use a brown lash if you want a fuller but subtle look,” Ollivierre says. “Brown is also super flattering on blondes. Black is more of a statement, so use it when you want a greater wakefulness effect. ” Both Cate and Iris come in brown or black; Troy is a mix of both.

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