23 gifts that Gen-Z would actually think are cool

We know it’s hard to find the right gifts for your loved ones, so we’ve rounded up a ton of fashion and beauty-focused gift guides tailored to a range of interests and budgets. See our latest below and find more right here.

If there is one thing for sure Gen Z, it’s that we (mostly) value creativity and individual expression above all else. As with any community, there are lots of sub-categories of interests and niches, probably more so than in previous generations. There isn’t one thing that defines Gen Z — especially when it comes to what we think is cool.